Production print has a lot to offer your company, from brand-new marketing opportunities to improved efficiency--but before you can enjoy those benefits, you need to figure out whether your production printing will be in-house or outsourced. Today, we'll lay out the facts so you can make that decision confidently.

A Word on Production Print

No matter how big your company is or what industry you're in, there's always something to appreciate about production print. With production print, you can interact with your employees, your customers, and your community at large in entirely new ways, strengthening your brand and creating a reputation that will give you that competitive edge. You could print banners, flyers, pamphlets, posters, even vehicle wraps--not to mention, you could finish your simpler printing jobs with unprecedented speed and quality. Essentially, production print is definitely worth the research and analysis it will take to decide between outsourced and in-house options.

Outsourcing: Pros and Cons

Here's a look at what you need to know about outsourcing production print.

Pros

• No more maintenance or repairs. When you outsource, all the "little stuff" becomes someone else's problem, and you're free (both literally and financially) to focus on more important details.
• Better equipment. Outsourcing allows you to choose a source with high-end equipment without you having to pay for that equipment.
• Less stress for employees. Although production print is easy to use, it can add to your employees' workload, so outsourcing takes the stress off their shoulders.

Cons

• High upfront costs. When you initially decide to outsource, the price tag might look a little steep all things considered--not to mention, certain providers might be more expensive to work with than others.
• Legal concerns. Outsourcing does come with a lot of contracts and legal jargon, so you'll probably need to hire someone who can help you make sure you're getting exactly what you want.
• Less control. At the end of the day, outsourcing takes you out of the driver's seat. You make fewer choices and have less say, and quality control is mostly out of your hands.

So, do you feel ready to outsource production print, or are you considering doing things in-house? For help making the choice, contact us today!